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The sale of a property is often a source of stress... Unless you entrust the process to experts. This is the choice of Sandrine and Nicolas, who have put their trust in Inside Properties. « It was an obvious choice! Especially since three years earlier we had already tried to sell our flat... in vain », explains Nicolas. But why try again?

« Inside Properties creates a fluid and positive human experience based on trust »

The sale of a property is often a source of stress&#8230; Unless you entrust the process to experts. This is the choice of Sandrine and Nicolas, who have put their trust in Inside Properties. « It was an obvious choice! Especially since three years earlier we had already tried to sell our flat&#8230; in vain», explains Nicolas. But why try again?

Having just returned from a year of travelling, the couple felt cramped in the flat where their children were born. « At this turning point in our lives, we didn&rsquo;t know what to do with the property: keep it, rent it or sell it ?», says Sandrine. In search of (good) advice, Nicolas contacted Arnaud, a long-time friend and co-founder of Inside. « Of course! He is the most knowledgeable person in real estate in my circle. Together with Cédric (editor&rsquo;s note: the other co-founder), they helped us to put our cards on the table, but also to have a realistic perspective on a possible sale. »

Already convinced by the Inside method, Nicolas had the opportunity to experience it personally. « It&rsquo;s a unique concept that is completely different from the work of other real estate agencies. Cédric and Arnaud are almost like coaches, accompanying both the seller and the buyer. We have to admit that they have more than fulfilled the contract », explique-t-il.he explains. Quite logically, the couple let themselves be guided by the Inside team. «They took care of everything, including the paperwork and administration. It was a real relief!», adds Sandrine.

Inside is also a « makeover » phase, even when the property is already superb! This was the case for Sandrine and Nicolas, who went to live elsewhere during the home staging. « SOn Inside&rsquo;s advice, we cleared the flat of our personal belongings in order to recover the original character of our decor. Then, their touch made it even more attractive », Sandrine explains. As Nicolas points out, the magic of the operation is to offer everyone the possibility of imagining themselves living in the place.

Inside&rsquo;s promise? To organise visits from potential buyers and sell in a weekend. « It&rsquo;s a nice marketing slogan, but I must admit that I didn&rsquo;t really believe in it», smiles Nicolas. However, Inside succeeded and the property was sold at a higher price (15 to 20%). « I invited myself to see it with my own eyes: dozens of selected visitors, coffee to welcome them, a positive atmosphere. In short, the perfect conditions to create a real craze,», he adds.

A win-win operation, celebrated with champagne, for which Sandrine reveals the keys&#8230; « It&rsquo;s a combination of factors, specific to Inside: home staging, unfailing attention to detail, enthusiasm, etc. In short a very special energy! In short, a very special energy! » Nicolas shares this view: « More than just making a place more beautiful, Inside prepares it for the next one. This is Cedric and Arnaud&rsquo;s strength, creating a fluid and positive human experience, based on trust and benevolence! » What else?

Testimony of Nicolas and Sandrine

Calogera Venti and Benoît Harmant are perfect examples of the happy twists and turns in our lives. After having founded their first home, each on their own, they fell in love and formed a beautiful blended family. With an extended family comes new housing needs... That's why the sale of their respective houses became an obvious choice. A double mission, entrusted to Inside Properties!

 

« Home staging makes the bride more beautiful, but transparently so! »

Calogera Venti and Benoît Harmant are perfect examples of the happy twists and turns in our lives. After having founded their first home, each on their own, they fell in love and formed a beautiful blended family. With an extended family comes new housing needs&#8230; That&rsquo;s why the sale of their respective houses became an obvious choice. A double mission, entrusted to Inside Properties!

« I just wanted to live with my lover! But the house in Schaerbeek, which I used to live in with my two sons, had become too small for all of us », Benoît introduces, stars in his eyes. The same applies to Calogera, whose future ex-home was only occupied by her ex-husband. « In the real estate market, it was the right time, so we agreed to sell. Plus, thanks to Benoît&rsquo;s positive experience, I knew that my ex-husband and I could trust Inside, » Calogera anticipates. But let&rsquo;s take a step back a few months, when Benoît is the first to decide to take the plunge&#8230;

His first instinct? Find the right partner. « Each to his own, so I contacted two agencies to get an offer and a first contact » , Benoît continues. One of his options was Inside Properties, suggested by Calogera, who had heard good things about it in his professional circle. Convinced by his exchange with Cédric and Arnaud, co-founders of Inside, Benoît entrusted them with the sale of his house. « Two criteria quickly won me over: firstly, the feeling and the human aspect, but also the scenarisation and preparation of the house. An intelligent approach that enhances the value of the property! »

Dans la foulée, Calogera s’engage également sans hésiter. « Inside offre une méthode fine et complète. Ils prennent en compte le contexte global du bien, ses atouts, ses défauts, le voisinage, mais aussi le volet humain. Dans mon cas, je vendais avec mon ex-mari, ce ne sont pas des situations simples à gérer », précise-t-elle. Pour le couple, les résultats sont similaires, en termes de délais et de prix. « On a vendu au-dessus du prix annoncé et espéré », sourit Benoît, complété par sa compagne : « Et super vite ! Nos maisons sont parties en un week-end, grâce à l’accompagnement professionnel et super organisé d’Inside, notamment sur le plan administratif. »

This successful double sale also reveals the advantages of home staging, an experience appreciated by the couple. « A house occupied by three men (editor&rsquo;s note: Benoît and his sons)? I won&rsquo;t hide the fact that there were a few « details » to improve. Inside managed to make the bride more beautiful, but without hiding anything, simply by enhancing her,» says Benoît. Even more sensitive to the decor, Calogera goes further: « Everything is done so that the buyers can project themselves. The house is better exploited, redesigned, restyled&#8230; We almost don&rsquo;t want to sell it anymore , » she jokes!
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Asked to sum up their respective experiences with Inside in three months, Calogera and Benoît find it hard to restrict themselves: « Support, responsiveness, professionalism&#8230; but also a taste for beauty and aesthetics!»

Testimony of Calogera Venti and Benoît Harmant

Home-staging: a must for real estate sales

As the name suggests, home staging originated in the United States. It was invented in the 1970&rsquo;s by an agent named Barb Schwartz for whom it was important to prepare and showcase homes for sale.

Her experience in the field of theater inspired her to create staging in homes to make them more attractive to buyers. Due to the success of this method, Barb Schwartz started giving conferences and home staging spread all over the world. In Belgium, there are now independent « home stagers » whom owners can call upon when putting their property up for sale, but at Inside Properties this staging is directly integrated in our services.
<h2>Enhancement at a lower cost</h2>
Home staging can be defined as all the steps, actions and resources to be implemented to prepare a property for sale and make it as attractive as possible.
Home staging must remain simple, be limited to a small budget and the decoration put in place must please the greatest number of people. In general, the staging of a property begins with the decluttering and depersonalization of the spaces. We remove everything that is superfluous or reminds too much the presence of the owners, then we reuse as much as possible the furniture and the elements present in the house to create an atmosphere, to fluidify the circulation and to put forward the strong points of the interior. A good cleaning and small repairs may also be necessary.
When the properties for sale are empty or require major renovations, home staging can be replaced by a virtual version in the form of 2D or 3D visualizations in order to limit costs.
<h2>Home staging is a vector of love</h2>
Home staging has made a place for itself in real estate because it offers real added value to the seller and the buyer. For the latter, visiting an apartment or a house that has been well highlighted allows them to project themselves more easily and to immediately identify its potential.
In practice, home staging is a vector of love and a great help to the decision to buy. For owners, it guarantees a quicker sale and allows them to avoid negotiations as much as possible, or even to increase the price in certain cases.
Here is an example: a few months ago, Inside Properties was asked to sell a magnificent mansion in the Brugmann district. Before working with us, the owners had met with 7 agencies who estimated the value of the property at around 1.300.000 and 1.400.000 euros. The house was particularly cluttered, so Arnaud and Cédric spent two weeks emptying out the excess and giving it back its shine.
This work paid off because the property was sold in 3 days, at a much higher price than that estimated by other agencies who had certainly been influenced by the poor presentation of the house. The owners and the buyers were delighted!

For Cathy Immelen, the search for her first property purchase was a rollercoaster ride for a long time. For about ten years, she scoured the Immoweb in search of her dream home. From periods of great enthusiasm to numerous disappointments, she thought she would never buy! But she didn't count on the expertise of Inside Properties: an encounter that will change everything...

« Real estate is not so complicated... as long as you are well accompanied! »

For Cathy Immelen, the search for her first property purchase was a rollercoaster ride for a long time. For about ten years, she scoured the Immoweb in search of her dream home. From periods of great enthusiasm to numerous disappointments, she thought she would never buy! But she didn&rsquo;t count on the expertise of Inside Properties: an encounter that will change everything&#8230;

«Honestly, I had made up my mind to rent until I got my pension, then I would have bought a flat on the North Sea for my old age! » Cathy admits nervously. And for good reason, the property market in Brussels is tight. «For a single person, it&rsquo;s complicated to find an affordable property in good condition. Some agencies don&rsquo;t even make the effort to value the houses anymore, as many buyers are ready to bid higher. As a woman, I was also afraid of being ripped off or finding hidden defects, » says the Brussels native.

Difficulties, to which are added legitimate criteria. « It&rsquo;s true that my standards were a little high, because I was renting a beautiful apartment in Saint-Gilles: high ceilings, terrace, mouldings, parquet flooring and so on, » explains Cathy, not without specifying that the rent was also «up to scratch». In her search, Cathy dreamed of a place that didn&rsquo;t require any work, that was well located and had sufficient outdoor space. «As the search went on and failed to find a place, I jumped the gun, just to keep my hopes up. But as a flower lover, the terrace was a sine qua non!»

One evening, Cathy fell under the spell of a photo&#8230; « I liked everything about this ad, the colours, the furniture, etc. So I dug around and, on the agency&rsquo;s website, I discovered a pretty video of the neighbourhood. It was love at first sight! » This agency is Inside Properties. Cathy immediately sent an e-mail, like throwing a bottle into the sea, with a glimmer of hope in her eyes. « The next day, first thing in the morning, I got an answer! This was (pleasantly) surprising, as I had unfortunately become used to being forgotten or ignored. » The contact with Inside was established and will not be broken again. See you the following Saturday to visit this gem, located on Avenue Molière in Forest and owned by Thaddé Plater Zybek.

«Without Inside Properties, I probably would never have bought, » says Cathy, reassured and guided from start to finish. «I was worried that they would think I was crazy, because I was so stressed by the process: a lot of emotion, a few naive questions and even a few blunders. But the Inside team put me at ease, with education, kindness and humour. » She also understands that buyers and sellers deserve the same attention at Inside. «The position of buyer is not always easy, but I felt a lot of kindness. But there is also a real passion for real estate, Brussels, materials, etc. And you can see it in the quality of the home staging!»
Cathy, who is about to move in, sums up this beautiful story with Inside Properties in three words: competence, benevolence and honesty. « Real estate is not so complicated&#8230; as long as you are well accompanied! If I had to sell? It would only be with Inside. Without hesitation! »  Happy ending.

Testimony of Cathy Immelen

« Selling my apartment on Avenue Molière? And why not? » asks Thaddé Plater Zyberk. Especially if it is with Inside Properties, an agency "like no other", which he presents in three words: efficiency, modernity and speed. But let's go back to the beginning of his story... 

« Efforts paid off and promises kept, thanks to a transparent approach »

« Selling my apartment on Avenue Molière? And why not? » asks Thaddé Plater Zyberk. Especially if it is with Inside Properties, an agency « like no other », which he presents in three words: efficiency, modernity and speed. But let&rsquo;s go back to the beginning of his story&#8230;

The trigger for the sale of his property was first the coronavirus crisis. « I realized the rental market was pretty bad, so I seriously considered whether or not to keep bricks, » Thaddé recalls. The time seemed right to part with his bright one-bedroom apartment. An atypical and elegantly renovated property in a 1960s building in the heart of the <a href="https://www.inside-properties.be/en/district/place-brugmann">Place Brugmann district</a>. A pearl!

As this is not his first experience in real estate, Thaddé quickly starts looking for a real estate agency and compares the offers. His heart swings between a large « classic » company (from a friend) and Inside Properties. « I knew the reputation of Inside thanks to word-of-mouth, but also thanks to my notary, who had praised its dynamism and efficiency », he says.
It is decided, he tries the adventure with Inside Properties! « Several elements seduced me at Inside. At the same time, its human size, the reduced number of properties in portfolio, the availability of the team and also the fact of always having the same interlocutor », explains Thaddé. Not to mention the excellent value of his apartment. The price set and the deadlines met his expectations. But were the promises kept?

Our team then unfolds its unique sales strategy&#8230; in less than 24 days. Thaddé is bluffed: « The quality of the photos and videos, the complete description of my apartment and the neighborhood, the optimal communication and the regular feedback! » Everything was done to ensure that he would go through the sales process smoothly.
The Cherry on the cake is the home staging. A real pleasant surprise for the Brussels resident. Of course, his apartment was already nice, but Inside turned it into a jewel, in which potential buyers can project themselves in an instant. A revamped interior for a guaranteed « coup de coeur ».

As promised, the visits followed quickly and the sale was concluded in record time. So did Thaddé achieve his objectives? There remains the crucial question of the sale price&#8230; « More beautiful than on paper, since my apartment was sold at a price higher than that announced! Upstream, we had agreed to make 50-50 on a possible surplus, so it&rsquo;s a real win-win, » he says. Efforts paid off and promises kept, thanks to a transparent and 100% win-win approach.
Thaddé was thrilled with this first Inside experience and has become a true ambassador for our 5* and ultra-high-performance real estate service. I automatically recommend Inside Properties to my friends&#8230; and even to my mom, who has since become a client », he concludes.

Testimony of Thaddé

Our mission: "To provide an unforgettable and trouble-free experience".

Cédric Maes and Arnaud Badjou are the co-founders of Inside Properties. With 40 years of experience in the real estate business, they use their know-how to offer their clients a qualitative, efficient and human accompaniment.
Like most real estate agents, we worked for a long time in a « classic » way but we were not satisfied with the results. We were frustrated not to be able to provide a 5* and ultra efficient real estate service as in the United States or in Great Britain, and this is what led us to create Inside Properties.

We want to offer an unforgettable and hassle-free experience to both buyers and sellers. For buyers, this means the ability to choose their future home in complete transparency. They can project themselves into their new home thanks to home staging and have access to all the information related to the property and the purchase in one click.
As for the owners, they benefit from a total support. Our experience and our methods allow us to guarantee an ultra fast sale, in all serenity and at the requested price. At Inside Properties, the average time between the sale and the signature of an offer for acceptance is less than 24 days, compared to 4 months on a Belgian scale.

Very often, the owners have no idea of the extent of our involvement. Used to classic real estate agencies, they expect a few meetings spread over a sales process of several months. However, we spend a lot of time with them before the property is put on the market to collect information and carry out the home staging, but also to immerse ourselves in the uniqueness of the property.
We therefore have the time to get to know the owners and to create links with them. So much so that we sometimes share their table for lunch or dinner!

First of all, there are the audiovisual means: we produce a quality photo report on the property and its neighborhood, as well as a video that allows buyers to be inspired and to project themselves in the premises.
We make it a point of honor to collect all the information about the property and make it available to potential buyers. In one second, they have access on our website to the co-ownership charges, the EPC certificate, the property tax, etc.
We also put a lot of effort and resources into promoting our properties for sale on social networks, mainly Facebook, Instagram and Linkedin. Nearly half of our buyer clients arrive via these channels.

We mainly market unique, quality properties that have soul and character. This is what attracts buyers. For the time being, we are focusing on the Brussels market and the surrounding area.
Our goal is that our new type of agency becomes a reference for all owners who want a fast sales service, at the best conditions and without bad surprises.

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.css-1nmokuh{display:inline-block;overflow:hidden;}.css-1kjo4sp{display:inline-block;will-change:transform;}All our news

Be the first to know when we bring in a new exclusive property.

Contact Us

SERVICES

TOWNS

DISTRICTS

ABOUT

All our news